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     8:30-9:30        Registration

     9:30-12:00      THEME 4:  

                   Helen Fisher (Love)
                   Daniel Dennett (Conscience)
                   Marije Vogelzang (Gluttony )
                   Carlos Prieto (Life)
                   Emmanuel Jal (Peace)

     12:00-12:20   Coffee Break

     12:30-15:30   THEME 5:  
                   Dan Ariely (The Irrational)
                   Barry Schwartz (The Unimaginable)
                   Carol Tavris (Guilt)
                   Francis Fukuyama (The Incredible)
                   Bruce Bueno (The Predictable)
                   Nicholas Taleb (The Unpredictable)

     15:30-17:30   Lunch

     17:30-20:30   THEME 6:  

                   Nancy Etcoff (Beauty)
                   Steven Berlin (The Myth)
                   Jakob Trollback (Art)
                   Deborah Berebichez (Risk)
                   Frank Warren (The Secret)

     19:00              Opera Gala

     20:00              Telescope Night
  

          DAN ARIELY





He has been a researcher at the Federal Reserve Bank at Boston and Alfred P. Sloan Professor of Behavioral Economics at MIT. He is now the James B Duke Professor of Behavioral Economics at Duke University. He wrote Predictably Irrational and has published his research in major academic journals, which have been shared by some of the most prestigious media outlets, like The New York Times, The Wall Street Journal, The Washington Post, The Boston Globe as well as for magazines like Scientific American and Science. He is also a really nice guy.