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Barry Schwartz                              La Ciudad de las Ideas



     The Paradox of Choice, Barry Schwartz
       From Publishers Weekly
       Like Thoreau and the band Devo, psychology professor Schwartz provides ample        evidence that we are faced with far too many choices on a daily basis, providing an        illusion of a multitude of options when few honestly different ones actually exist. The        conclusions Schwartz draws will be familiar to anyone who has flipped through 900        eerily similar channels of cable television only to find that nothing good is on.        Whether choosing a health-care plan, choosing a college class or even buying a pair of jeans, Schwartz, drawing extensively on his own work in the social sciences, shows that a bewildering array of choices floods our exhausted brains, ultimately restricting instead of freeing us. We normally assume in America that more options ("easy fit" or "relaxed fit"?) will make us happier, but Schwartz shows the opposite is true, arguing that having all these choices actually goes so far as to erode our psychological well-being. Part research summary, part introductory social sciences tutorial, part self-help guide, this book offers concrete steps on how to reduce stress in decision making. Some will find Schwartz's conclusions too obvious, and others may disagree with his points or find them too repetitive, but to the average lay reader, Schwartz's accessible style and helpful tone is likely to aid the quietly desperate. Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Hardcover edition.




     The Battle for Human Nature, Barry Schwartz







     The Costs of Living, Barry Schwartz
       From Library Journal
       Schwartz (psychology, Swarthmore) here applies the Socratic maxim that the        unexamined life is not worth living. For him, the contemporary inquiry is personal,        encompassing education, business, sports, and religion. The illusion in vogue is that        we can "have it all." "I would like" becomes "I want," which becomes "I need."        Inevitably, reality and illusion crash. Such is the stuff of moral philosophy and the        substance of Schwartz's book, which concludes that the "continued spread of economic objectives and tactics into domains of life that people have traditionally regarded as governed by other goals and rules are turning social life into a jungle." Perhaps so. Among the phenomena Schwartz points to is the "guilding" of the white-collar professions, which has not always been for the better. Whether one agrees with Schwartz or not, his book bears reading because it addresses key issues of today and asks questions seldom raised. Steven Silkunas, Southeastern Pennsylvania Transportation Authority, Philadelphia Copyright 1994 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.